Berlin Fashion-Tech Bootcamp
As part of the DeFINE Fashion-Tech Bootcamp series, Media Deals will be leading Berlin Fashion-Tech Bootcamp in conjunction with Wear It Berlin Festival between the 24th – 25th June. Join the event and experience a range of workshops, talks, discussions and sharing ideas.
If you are a pre-start-up, start-up or SME working within the fashion supply chain or developing new technologies, or an incubator supporting these businesses, we invite you to join us to meet the DeFINE community and contribute to the development of the European Fashion-tech Innovation network.
Who Should Attend
Bootcamps are designed for pre-start-ups, start-ups and SMEs to develop their fashion-tech business ideas.
Am I Eligible to Apply?
You must meet the following criteria to be considered for the mentoring programme:
- Working in fashion or technology.
- Have an innovative idea incorporating fashion and technology that you want to develop for one of the following:
- Product or service
- Process
- Route to market/business model
- Able to certify that you have ownership or right to use any intellectual property involved.
- Based in a COSME participating country – EU 28 + Montenegro, Turkey, FYROM, Albania, Serbia, Moldavia, Armenia, Iceland.
Please note: you do not need to be a registered company to apply for the bootcamp.
How to register
Complete the online application:
> Berlin Fashion-Tech Bootcamp application form.
Application deadline is Monday 17th June, 2019. Your application will be reviewed by the DeFINE partners and we will be in touch to confirm your attendance.
Limited spaces available and terms and conditions apply.
Location
Berlin Fashion-Tech Bootcamp will be taking place in two different locations. Day One (24th June) will be at the AMD Akademie Mode & Design. Day Two (25th June) will be at Kulturbrauerei, Schonhauser Allee, Berlin.
Accommodation
Attendees are responsible for booking their own accommodation.
Hotel recommendations Hotel Zarenhof Prenzlauer Berg and Hotel Oderberger.
Contact Us
If you have any questions about attending an Info Day please email contact@define-network.eu.
Hourly Schedule
Day 1 at AMD Akademie Mode and Design
- 10.30am - 11am
- Welcome coffee and registration
- 11am - 11.20am
- Introduction to the DeFINE project
- 11.20am - 11.50am
- Creating an engaging experience for customers
-
Speakers:
Kari Härkönen, Marimekko
- 11.50am - 12.20am
- Research and creativeness in fashion digital age
-
Speakers:
Camila Weirich, Zalando c.Lab
- 12.20am - 1.20pm
- Business Model Canvas Workshop
-
Speakers:
Juliane Schulze, Media Deals
- 1.20pm - 2pm
- Lunch
- 2pm - 3.30pm
- Business Model Canvas Workshop (Continued))
-
Speakers:
Juliane Schulze, Media Deals
- 3.30pm - 4pm
- Berlin Fashion Cluster
-
Speakers:
Julia Krüger, Berlin Partner
- 4pm - 4.15pm
- Break
- 4.15pm - 4.45pm
- IP Strategy Workshop
-
Speakers:
Silke Bolms, LUKSO Blockchain
- 4.15pm - 5.35pm
- Allocated 1-1 Session for 20 minutes with Mentors. Most sessions take place at the same time as talks and workshops.
-
Speakers:
Alae Ismail, London College of Fashion, Business development, Tech Startups Mentor: Markus Bredberg, Ink Boras, Investment Mentor: Thierry Baujard, Media Deals, Manufacturing Mentor: Lutz Walter, EURATEX
- 5.35pm -
- Networking drinks
Day 2 at Kulturbrauerei, Schonhauser Allee, Berlin
- 9.30am - 9.45am
- Recap of day 1
- 9.45am - 10.15am
- Fashion Fusion Insight
- 10.15am - 11.15am
- Manufacturing Workshop
-
Speakers:
Lutz Walter, EURATEX
- 11.15am - 11.30am
- Break
- 11.30am - 12.30pm
- Investment Workshop
-
Speakers:
Thierry Baujard, Media Deals
- 12.30pm - 1.15pm
- Lunch
- 1.15pm - 2.15pm
- Marketing Workshop
-
Speakers:
Alice Gras, Hall Couture
- 2.15pm - 3pm
- Presentation of DeFINE Mentoring Programme
- 3pm - 4pm
- Allocated 1-1 Session for 20 minutes with Mentors. Most sessions take place at the same time as talks and workshops.
-
Speakers:
Business development, Tech Startups Mentor: Markus Bredberg, Ink Boras, Investment Mentor: Thierry Baujard, Media Deals, Manufacturing Mentor: Lutz Walter, EURATEX, Marketing Mentor: Alice Gras, Hall Couture and IFM
- 4pm - 4.30pm
- Logistics and supply-chain for digital fashion
-
Speakers:
Carsten Schmelting, Freighthub
- 4.30pm - 4.45pm
- Closing remarks
Day 2 - Allocated 1-1 Session for 20 minutes with Mentors. Most sessions take place at the same time as talks and workshops.
Kari Härkönen, Marimekko
Chief Digital Officer, Marimekko
Camila Weirich, Zalando c.Lab
Senior Creative, Zalando c.Lab
Juliane Schulze, Media Deals
Director, Media Deals
Julia Krüger, Berlin Partner
Berlin Partner
Silke Bolms, LUKSO Blockchain
Co-Founder, LUKSO Blockchain
Co-Owner Silk Relations GmbH Lifestyle PR and Eventagency
Co-Founder LUKSO Blockchain for the Fashionbiz
Alae Ismail, London College of Fashion
DeFINE Community Manager, London College of Fashion
Alae Ismail has worked in business and innovation across the creative industry for over seven years. She is currently the DeFINE Community Manager at London College of Fashion, connecting the fashion-tech, business and investment community. She previously worked as Senior Marketing and Study Abroad Co-ordinator at London College of Communication building relationships with international institutions across USA, Europe, Asia and Latin America and appointed Associate Lecture for BA (Hons) Design Management teaching communication tools to innovate public, private and multi-organisations. After completing her Masters at King’s College London in 2013, she co-founded an award winning blog and e-commerce platform called Styled By Africa, showcasing a curated selection of Made in Africa fashion and lifestyle. Alae has spoken at a number of conferences including; Oxford Business School, London Business School, SOAS and Southbank Centre on creative entrepreneurship. While sourcing and traveling across Africa including Ethiopia, Nigeria, Ghana and Kenya she worked with innovative brands promoting trade and job creation.
Business development, Tech Startups Mentor: Markus Bredberg, Ink Boras
Business Developer, Ink Boras
Markus has experience in service and product support to help fashion/textile business to activate network. Sales and market support; building a go to strategy. Finding the area of “smallest resistance” and developing MVP:S. Also, finance/funding support - coaching founders in 'what' to 'fund' at 'what point' and from 'whom' whilst keeping track of cash flow and 'market cap organisation' to find the right competence and building a company with a strong board of directors.
Investment Mentor: Thierry Baujard, Media Deals
Founder, Media Deals
Thierry has 20+ years of experience in the communications and entertainment industries. After graduating in Paris he worked in London as a business consultant for entertainment companies and telecom operators, then in France and Germany in business development for Vivendi, and then for ARTE – the Franco-German TV station – in Strasbourg. Thierry then completed an MBA at Bocconi University in Milan, Italy and at UCLA in Los Angeles, where he specialized in film financing and e-commerce. In 2012, he graduated from the European Executive Programme of the Ecole National d’Administration (ENA) in France. For Media Deals, Thierry is in charge of developing the investment network across Europe and managing the network’s Investment Forums, which regularly bring mediatech companies and investors together for pitching sessions. With regard to this, he supports the network’s investors in identifying investment opportunities and in carrying out due diligence with a focus on cross-border transactions and exit strategies. He was also the project director of Media Deals’ EU project ImMediaTe, which examined financial mechanisms for digital media between five European clusters (Barcelona, Rome, Malta, Paris, and Amsterdam) and is now the director of the new DG Connect project European Investor Gate (EIG). Thierry has also been developing different creative industries funds for the film, music, and video games sectors. He is a regular speaker at conferences and summits on content and technology as well as an expert for the European Commission on regulations for investment in the digital sector.
Manufacturing Mentor: Lutz Walter, EURATEX
Director for Innovation and Skills, EURATEX
For almost 20 years, Lutz Walter has been Head of R&D and Innovation, currently Director for Innovation and Skills at EURATEX, the European Apparel and Textile Confederation, based in Brussels. He is also Secretary General of the European Technology Platform for the Future of Textiles and Clothing. Walter has been actively following the technology and innovation trends in Europe’s textile and fashion sector. He has coordinated several large-scale European research and training-related programs, advised companies, research organisations and public authorities and authored various studies and strategy papers on the future of Europe’s textile and fashion industry.
Lutz Walter, EURATEX
Director for Innovation and Skills, EURATEX
For almost 20 years, Lutz Walter has been Head of R&D and Innovation, currently Director for Innovation and Skills at EURATEX, the European Apparel and Textile Confederation, based in Brussels. He is also Secretary General of the European Technology Platform for the Future of Textiles and Clothing. Walter has been actively following the technology and innovation trends in Europe’s textile and fashion sector. He has coordinated several large-scale European research and training-related programs, advised companies, research organisations and public authorities and authored various studies and strategy papers on the future of Europe’s textile and fashion industry.
Thierry Baujard, Media Deals
Founder, Media Deals
Thierry has 20+ years of experience in the communications and entertainment industries. After graduating in Paris he worked in London as a business consultant for entertainment companies and telecom operators, then in France and Germany in business development for Vivendi, and then for ARTE – the Franco-German TV station – in Strasbourg. Thierry then completed an MBA at Bocconi University in Milan, Italy and at UCLA in Los Angeles, where he specialized in film financing and e-commerce. In 2012, he graduated from the European Executive Programme of the Ecole National d’Administration (ENA) in France. For Media Deals, Thierry is in charge of developing the investment network across Europe and managing the network’s Investment Forums, which regularly bring mediatech companies and investors together for pitching sessions. With regard to this, he supports the network’s investors in identifying investment opportunities and in carrying out due diligence with a focus on cross-border transactions and exit strategies. He was also the project director of Media Deals’ EU project ImMediaTe, which examined financial mechanisms for digital media between five European clusters (Barcelona, Rome, Malta, Paris, and Amsterdam) and is now the director of the new DG Connect project European Investor Gate (EIG). Thierry has also been developing different creative industries funds for the film, music, and video games sectors. He is a regular speaker at conferences and summits on content and technology as well as an expert for the European Commission on regulations for investment in the digital sector.
Alice Gras, Hall Couture
Consultant, Hall Couture
Through her different activities Alice Gras dedicates herself time to creators and artisans of contemporary fashion' support.
She is the founder of Hall Couture, an integrated collaborative space dedicated to new fashion creation. She is also co-founder and active member of the Fashion Tech Week event combining fashion and digital culture, in which she has organized the FashionTech Expo since 2014 to give visibility to avant-garde projects. Passionate about the evolution of fashion towards new proposals and models, Alice intervenes as a consultant on behalf of various companies and in team with other creative independents under the StudIOTech label.
Marketing Mentor: Alice Gras, Hall Couture and IFM
Through her different activities Alice Gras dedicates herself time to creators and artisans of contemporary fashion support.
She is the founder of Hall Couture, an integrated collaborative space dedicated to new fashion creation. She is also co-founder and active member of the Fashion Tech Week event combining fashion and digital culture, in which she has organized the FashionTech Expo since 2014 to gives visibility to avant-garde projects. Passionate about the evolution of fashion towards new proposals and models, Alice intervenes as a consultant on behalf of various companies and in team with other creative independents under the StudIOTech label.
Carsten Schmelting, Freighthub
Vice President Logistics Excellence, Freighthub
M.Sc. BusAdmin with 6+ years consulting with focus on Supply Chain Management and 10+ years leadership of SCM / logistics departments in retail industry.
